Michigan Messenger has reported that 10,000 jobs were created in Michigan, but Rick Snyder's $1.7 billion tax cut for businesses had nothing to do with it.
Instead, it was Gov. Jennifer Granholm's spending on the Pure Michigan ad campaign that did the trick.
A study commissioned by the U.S. Travel Association found out-of-state leisure travel jumped 21 percent in 2010, the second year of the Pure Michigan national advertising campaign. THe $6.4 billion in spending allowed the travel industry to add 10,000 jobs.
The study also found that in the first year of the national advertising campaign, spending by out-of-state visitors brought $138 billion into the state's coffers. That was more than three times what the state spent on the program.
Pretty good rate of return.